Flower Trials 2025

Doors open at 8:00 am, June 10-13, Imperial Plants

Behind
Every WOW

Is a Whole
Lot of HOW.

Meet the brains behind the blooms.
Join us daily, 8:00 AM at FlowerTrials for our early morning expert-led sessions.

June 10 - 13 | Imperial Plants

Season’s Growth Begins Here

Real talk. Real growers. Real impact.

You Won’t Want to Miss This
Jump Start Your Next Season with Danziger’s Expert-Led Morning Sessions!

This year, we’re putting our real-world experts front and center – the breeders, product leaders, and R&D professionals who truly know how to cultivate growth. Come grab a fresh cup of morning coffee, sit in on our expert-led sessions, and walk away with insights you can really use.

Pull Up a Chair

Join our Expert-led Sessions

Join us at 8:00 AM sharp at Imperial Plants, for your FlowerTrials morning, with freshly brewed coffee and even fresher insights. Our experts are taking the mic to share real insights from the field — what’s working, what’s changing, and what to watch for in the season ahead.

Meet the Speakers
Bringing you fresh ideas and hands-on know-how

Amir Zuker, Ph.D

VP, Research
and Development
➜

Learn how Danziger’s unique breeding solutions help boost crop resilience and profitability. With years of experience and a passion for research, Amir provides the knowledge to keep you ahead in today’s competitive horticulture market

Ohad Shafran

Head of Product
Management
➜

Looking for practical solutions to your growing challenges? Ohad brings real-world expertise to help you optimize your crop performance and create systems that work, saving time and improving results - all backed by the latest innovations in plant management.

Mike Fernandez

Market Manager,
North America
➜

Tap into decades of hands-on experience with Mike, who’ll share valuable tips on plant health and growth strategies. Whether you're a seasoned grower or just starting, Mike’s down-to-earth advice will help you thrive in your growing journey.

Randy Uhl

North American
R&D
➜

Randy’s deep knowledge of Danziger’s breakthrough product innovations will show you how to grow smarter and more efficiently. With insights rooted in the latest research, Randy’s expertise helps you improve your bottom line while staying ahead of market trends.

Nelleke Vos

Growth Marketer
Concept Factory
➜

Nelleke will highlight the latest practical and future-focused garden trends for 2026 and beyond, crucial for developing successful marketing strategies in the horticultural sector.

Nelleke Vos

Growth Marketer Concept Factory

Nelleke will highlight the latest practical and future-focused garden trends for 2026 and beyond, crucial for developing successful marketing strategies in the horticultural sector.

New by Danziger

What's Blooming at Danziger This Year at FlowerTrials?

We invite you to Flower Trials to discover our newest and most innovative programs, novelties and highlights for the upcoming season, such as our annual, perennial, and cut flower varieties.

BESTIES™

New Osteospermum Series

The Celebration of Friendship in Every Bloom - Bred for consistency, perfect timing, and easy growing. Available in seven stunning colors.

PAZZAZ™

Portulaca

Blooms with energy at first light, with outstanding performance, color-saturated blooms, and unmatched heat and drought tolerance.

DuraBella®

Long Lasting Beauty

Revolutionizes combination programs with vibrant, retail-ready recipes tailored and tested for best performance.

SOL LUNA PRIME™

Hybrid Impatiens

A true garden game, for both sun and shade. Delivering unmatched uniformity and blooming earlier than other NGI in the market.

VANESSA™

Compact Hot Red Verbena

A bold new addition to the series, featuring bright red blooms, mildew resistance, and excellent adaptability, staying compact with minimal PGRs.

CAPELLA™

Hello Sunshine Petunia

Sparkling yellow blooms that thrive with minimal PGR use, offering early and consistent bloom power.

2025-2026
Annuals & Perennials Catalogs

Discover fresh and innovative flower varieties for the season ahead, including new annuals, perennials, and cut flowers.